perjantai 28. syyskuuta 2012

I am creating jobs...

There are again news about people getting laid off in Finland. I am sure the rest of the world is doing the same as the recession wave sweeps the globe. There is one industry which is growing and getting more successful day after day: network marketing!!! That means I am creating new jobs for people who are getting laid off!!!


http://www.businessforhome.org/2011/06/direct-selling-featured-in-wall-street-journal/

Well it had to happen sooner or later. One of the World’s LEADING Financial Papers singing the praises of Direct Selling. Whether you call it MLM, Direct Selling or Network Marketing, and everything in between, it’s essentially one and the same. This feature could not have come at a better time.
When your industry is featured in the Wall Street Journal as the ULTIMATE SOCIAL BUSINESS MODEL, you know you’re onto something.
It’s reading things like this that make me excited about what’s to come in Network Marketing.  The last 50 years or so has been about grounding the industry, and creating a NEW career path altogether.  As well as establishing it as a bonafide Business Model.  I mean if you STILL think it’s a Pyramid Scheme, then I am afraid even I would be at a loss for something to say.  Or perhaps what I would want to say, would not be my usual well mannered conversation.
What does this mean for the industry?  It’s something that not only effects NEW people looking at the industry, and boosting their confidence about the fact that there are very legitimate, honest companies out there.  It effects those within the industry.  With there being so many people that have been in Network Marketing for sometime now, but perhaps not getting the level of success they’d hoped for, they can see that it is a Business, and a very respected model at that.
Perhaps you have had people in your teams who have done it half  heartedly, but just need that little extra ounce of credibility.  I mean the industry has had some wonderful endorsements from some key modern day figures of our time, but this could tip the scales I think.  We’re now going to see a complete shift of how people perceive Network Marketing.

Another dramatic effect this will have on your business is that you’ll be able to talk to people that are in those HIGH PAID Jobs.  The ones that perhaps before may have turned their nose up at the idea of running a Home Based Direct Selling Business.  We have already seen a HUGE influx of Professionals from all sorts of industries come into the Industry.  This is a true testament to how powerful an industry it really is.
It may just be time to stop listening to those people around you that THINK they know what Network Marketing is, and try and warn you away from it.  Show them the article, it’ll be hilarious to see how they can argue their point now.  Anyone that knows me, will know, that I like to have fun with these people.
There are many companies mentioned in the article.  Below are just 7 of the TOP Performing Publicly Traded Companies;
- Avon
- Natura
- Herbalife
- Tupperware
- Oriflame
- Nuskin
- Primerica
There are MANY other companies too, but remember, this article can be used regardless of which company you represent.  The idea is to show people the INDUSTRY that you’re in.
Ensure you download your copy, and show it to as many people as you can.  This is definitely one for the books.  Please also share this site and article with your teams by clicking on the share links below, and commenting on it and showing your support for this site.  We have some AMAZING things in the pipeline, and are grateful you’ve taken the time to visit and become a part of the community.
Thank you for taking the time to build YOUR knowledge.

I forgot to add this video too!!!


lauantai 22. syyskuuta 2012

Someone is clearly thinking the same way as I am...

So this is what I stumbled upon (didn't actually use the Site ;-) ). He is writing down my thoughts just about exactly they are!!! This area of creating a brand of yourself is new and still finding its path where and when it goes... But please, have a look...

Jeff Bullas

keskiviikko 19. syyskuuta 2012

"The Two Types Of People To Recruit For Your Business And How To Find Them?"


The first thing we need to do is realize that "Network Marketing is an industry of marketing and promotion, pursued by people who have no idea how to market or promote."
I know that’s a bit ironic, but that is the simple truth.
95% of networkers are employees with no business ownership experience what-so-ever.
This is also why so many upline leaders teach the "shot gun" approach of making your list of 100 warm market contacts, getting information to them, and seeing who sticks... Anyone can do that. You don't need any marketing skills what-so-ever.
The only reason you're told to make a list and give CD's or your website to 100 people is that your upline knows that you've only got about 1 or two weeks of "pumped up" emotional enthusiasm about your new business and then the likely-hood that you'll ever do anything drops down to about 30% or less.
There are smarter ways to build your business which is what this is all about.
The first thing we need to do is define our target market. Essentially, your target market consists of people who are already using or consuming what you’re promoting.
When I first got started with my primary company, I had just quit my full time job.
"As I started talking with my sponsor about how I should begin building my business, I had the brilliant (or so I thought), idea of going after other recruiters like myself. Some people use the term 'Head Hunter'.
And why not!?
What better person to bring into the business than a professional recruiter! They have great phone skills. They're not afraid to call strangers. They interview people for a living, and have MASSIVE rolodexes of top notch people in various industries. 
A week later I had found, and then purchased a list of 6,000 recruiters from around the country. I started making phone calls and mailing packets.
Two months later, I had zip. Zero response.
I didn't get it.
What could have gone wrong with my brilliant master plan!?
Well, simply put, you can't sell a steak to a vegetarian now matter how incredible it might be. You can't market a product to someone who does not have the desire to consume it already present.
You can't sell an opportunity to someone who isn't looking for one, no matter how 'perfect you think they would be' or how much money you think they could make.
The first rule of marketing, is to sell products people want to buy, to the people who want to buy them.
Pretty basic stuff, but you'd be surprised how often people get it wrong, especially network marketers.
My lesson was learned and here is what I want to pass onto you today..."

In our industry, we have two target markets:
The first is our potential business partners.
This target market consists of one primary group of people: Other network marketers, or people who buy products and services related to building a network marketing business.
That's it.
My best advice is to only market to people who are currently in network marketing, or who used to be in it.
Can you go recruit your brother, neighbor, doctor, co-workers, or your Uncle Bob?
Yes, but that should be a "by-the-way" activity, meaning that if you happen to run into them and peak their curiosity, great.
But you should never, ever make those people the primary targets for your marketing efforts.
Only market to other networkers because these are the people actively buying what you sell! Opportunity leads are typically opportunity seekers, which is different than an opportunity buyer
Network marketers are 'opportunity buyers'!
A business seeker is nothing more than someone who filled out a survey and raised their hand to say "I would like to earn extra money."
That's it... And that's no different than me saying, "I would like to play professional baseball."
That doesn't not mean I have the skill set, desire, and ability to actually play pro baseball right?
So we are looking for people who already play the game.
Personally, I never buy opportunity leads anymore and if I were, then I wouldn't market my primary business to them first. I would market a front-end retail information product and myself as a leader.
This will help me generate instant cash-flow to pay for the lead costs and saves me a lot of time because it helps me instantly identify who’s truly serious about building a business and who isn’t.
Ok, our second target market consists of product customers. Because most people are in a nutrition based opportunity, we'll use that as an example.
Most people would think that their target market consists of people who have health issues.
But we want to get more specific than that.
How about people who have health concerns, and who actually spend money each month on health products... These people are your TRUE target market.
Just remember the difference between people who simply inquire about your offer, and those who are already spending money on something similar.
So how do you find people in these two categories?
Well that’s easy these days thanks to the internet.
For example, in the MLM Traffic Formula course, we teach you how to set up an entire marketing and lead generation campaign using articles, online press-releases, search engine placement, and pay-per-click.
Pay-Per-Click is my personal favorite because it allows me to show my advertisements just to the people who are actively looking for what I’m promoting.
This is called "target marketing, and it's the foundation of your marketing efforts.
Now when it comes to finding other network marketers, a lot of people ask me about genealogy lists. These are distributor lists of network marketers from their company or upline who have gone out of business or left the industry.
These are obviously targeted lists, but you’re left with the problem of how to contact them.
You can’t email the list because they didn’t opt-into your list, which means your only other option is to call them.
Personally, I didn't get into MLM to make 100-300 cold calls a day. That's what I did in my corporate days.
So, I found a way to get networkers to call me and this is what I teach others how to do.

torstai 13. syyskuuta 2012

Stories sell...


Have you ever had a boring teacher in school?
Do you remember sitting in that class while the teacher mumbles away for 45 minutes without stopping, citing facts, statistics and a bunch of other stuff you can’t remember because you and the rest of the students were basically half asleep?
We all had teachers like that, and then there were some teachers that were actually exciting to listen to.
Going to their class was fun.
They could make the most boring subject in the world fascinating.
What was difference?
In one word LANGUAGE.
How they used language to describe their subject.
And those who were actually interesting used a very effective tool of influence…

… Storytelling!

I truly consider it to be the master skill when it comes to salesmanship whether face to face, in print or online.
We are WIRED to pay attention to stories.
It’s part of our DNA and it’s reinforced by stories our parents and grandparents used to tell us when we were kids.
But unlike telling a story in class, in sales you want to use your story to actually sell your product, service or business opportunity.
Take any successful product out there and you’ll find a compelling story attached to the selling process behind it.
Look at the testimonials in infomercials… they’re mini-stories that paint a very vivid picture in your mind of the outcome these people got (and you automatically place yourself in their shoes, into the story). Works like a charm.
Listen to this story:
Years ago, a friend of mine in that business delivered an insurance payment to a widow after her husband collapsed of a heart attack, he was in his early 40′s.
Leaving a stay at home wife and 2 young kids with no income, and very little English, they lived in the country for just a couple of years.
He died only 5 days after taking out a policy.
The insurance check my friend brought to the family saved their financial life.
She was able to move out of a bad Detroit neighborhood into a small house in the suburbs and had some money left over to get her life together while looking for a steady job.
This story is a true story and people will be able to relate to them.
And unless these people were complete morons, in my opinion, how could anyone with kids say no to a small monthly payment to protect them?
But in many cases I didn’t even have to ask them like that… because after I simply told the story, and painted this emotional picture, often they’d ask me how do we get this and how much does it cost.
Telling this one story over the years has brought a lot of fat commission checks, and provided quality product to many, many people.
What I didn’t realize at the time though, is that you can sell ANYTHING with a good story.
Now of course you have to believe in your product, and you have sell what’s in their best interest, that should go without saying.
But at the end, a compelling story with your product, service or business opportunity serving as the solution that saves the day, eliminates the pain, solves a major problem, etc… is the emotional push your prospects need to move them into the buying zone.
So here’s a question, how can you make your product, service or business opportunity more compelling with a story?
Do you have a testimonial in the form of a case study?
A personal story of success using or applying what you’re selling?
Is there a compelling story behind the creation of the product or the inspiration behind it… a story that your prospects can relate to and identify with?
Coming up with one could be worth a Million Dollars to you or more.
It is the difference between successful selling and making no or very few sales.
The most successful sales letter ever written, is the Wall Street Journal letter.
And guess what… it’s a story.
Right out of the gate, the letter starts out with… “On a beautiful late spring afternoon, 25 years ago, two young men…..”
This classic letter is considered the most successfully mailed letter in the history of direct response, producing over $1 Billion.
I’d say that’s pretty dang impressive and something you can learn from.
I actually swiped this very opening sentence awhile ago and used it along with what I’m sharing with you here, in an email to sell a persuasion course for a client.
It was so effective it landed me a big project and 5-Figures, just from one email.
Do you think it’s worth mastering this skill?
If you’d like to really hone your story-selling chops, I highly suggest you grab Copywriter’s Guild.
In one of the Modules, David Garfinkel gives you the whole Wall Street Journal letter with all the psychology behind it… why it works and how to use stories in your own marketing.
PS. You have to remember that you can not lie. The whole idea is that you have to tell like it happened and to yourself. Selling a health saving product when you did not have that ailment to start with is difficult!

tiistai 11. syyskuuta 2012

Which one are you using...

The old fashioned methods of pounding the phones, holding meetings, pitching your business to leads, and trying to turn your friends and family members into business partners have come to an end.
“Prospecting” for business as you’ve known it, has become obsolete. It’s an irrelevant, old-school sales technology that is only pursued by individuals who have yet to discover the methods Magnetic Sponsoring is based upon.
I’d like you to stop and think for a moment. Compare today’s social environment to the world we lived in just 15 years ago.
Today, people are DROWNING under a flood of information, marketing noise, and endless options to choose from thanks to the internet.
Corporations have literally turned us into numbers, tracked our personal buying habits, categorized our topics of interest, and constantly use that information to drive as many customized offers into our viewing screen.
Entire industries, products, and pieces of legislature have been created just to help consumers manage the tidal wave… Think pop-up blockers, spy ware protection, spam filters, and the “Do Not Call List”
People have been forced to build fortified walls around themselves and their homes to fight back the onslaught of people trying to get their hands into their pocket book.
Solicitations are detested and met with frustration and impatience. We simply don’t want to be bothered which means no sane person would willingly build any kind of business based on cold-market prospecting, and in-your-face selling.
Yet... The internet has created an entirely new world of opportunity for everyone, where you can literally re-invent your life, and turn a simple thought into a business for little or no money at all.
Obviously, that’s a trend you intend to take advantage of, or you wouldn’t be here right now.
But unfortunately 95% of those who start a home business will fail themselves, and the primary reason for that failure is that they didn’t acquire the knowledge and skills necessary to succeed in today’s modern, competitive market place.

The key to success in today’s market is this…
If you’re going to sell something to someone, you’ve got to find a way to get invited into their world as a welcomed guest, instead of a pest.
Now you have two options when it comes to building your business…
You can simply play the numbers and contact enough people until you make a sale through traditional old-school prospecting and this is the path 95% of home business owners take.
Or...

You can position yourself in the market place in a manner that allows interested prospects to find you, and contact you.
Option #2 is obviously the superior choice for several reasons, but I’d like to point out one dynamic that is key to the concept of Magnetic Sponsoring…
Who finds and contacts the other person first is very important. In Option 1, you were chasing the prospect. In Option 2, the prospect was chasing you, which means you are perceived as the expert, and hold all of the power and value in that situation.
The prospect invited you into his world, and is basically asking you to sell him your goods or services. You get to instantly bypass all of the barriers and walls that must be broken down by everyone else, and all of the sudden this isn’t about selling any more.
You’re now in the position of the knowledgeable service provider who’s expertise has been sought out and pursued.
This is where you have to be today in order to break through the infinite noise in today’s market place.
How do you do this?
Simple… The most potent marketing weapon you have in your arsenal, is actually you – because unlike business opportunities, there’s only one of you in the entire world.
What we teach is how to use attraction marketing strategies to become that person... That leader and that expert that everyone wants to work with… The type of person whose phone calls and emails are welcomed and valued instead of detested and deleted.
You can be that person.
I’ve been studying human psychology for several years now, and what might surprise you, is that attraction between people isn’t really a choice, it’s a biological response.
By learning how to flip these attraction switches on within ourselves, we automatically begin to attract others.
Two of the most powerful triggers in existence are value and status.
People are genetically programmed to feel attraction towards others who have equal or higher levels of value and status and you’re no different.
We respond this way because we stand to gain power through an association with that person.
If you can establish a relationship with a person of greater status and value, your value and status automatically increase as well through that association alone.
New doors and opportunities are opened.
New, inside knowledge can be gained that’s only reserved for people within that circle.
New alliances and partnerships with other powerful people can be formed.
This is why you’re on training calls every week to gain insights from a successful team leader.
This is why you idolize the top distributors on stage at your company events and crowd around them to listen in on their conversations.
This is why your stand and cheer for your company’s CEO when he speaks.
These people have something of value to offer you, and by associating with them, you have power to gain.
We have been programmed this way from the very beginning, and if you struggle with sponsoring in this industry, now you know why.
I used to think that sponsoring was just about numbers. That is was about scripts and saying the right words.
But no matter what I did, I struggled to build a team of distributors for over five years, until I realized the difference between myself, and the leaders in my company who were sponsoring dozens of new reps every single month…
They were different because they held value in the eyes of their prospects and they knew how to convey that value in their marketing.
Their prospects saw this, and they were attracted to these individuals. They wanted to work with them and it was a privilege to be sponsored by them because they knew that there was power and knowledge to be gained in such a relationship.
So where does that leave you?
If you’re not sponsoring new distributors, if prospects don’t return your phone calls, or respond to your emails, it’s because you don’t hold any value in their eyes. You have nothing to offer them.
And that’s ok. Everyone start’s from square one, but if you want to achieve the highest levels of success in this industry, you need to change that.
The best way to increase your value to others, especially in this industry, is to increase your knowledge level.
That’s what I did…. I spent a good year buying every course I could on online marketing, copywriting, and personal development, and by the end of that year, I had so much to offer my prospects, that sponsoring literally became effortless.
So as we continue through this series, always remember that if you want to make the sponsoring process as easy as possible, you need to increase your value to your prospects by increasing your level of knowledge and experience.
Buy every book and every course you can because each time you do, you gain knowledge and skills that are extremely valuable and attractive to your prospects.
It has nothing to do with technological gadgets like auto-dialers, scripts, or lead lists.
I could give you all of those things, but if you didn’t hold any personal value in the eyes of your prospects, you would still find yourself struggling to build a team and acquire customers.
And that actually leads me to the second piece of our fairly large puzzle here…
There’s an old marketing cliché I came across about two years ago.
These two sentences played a critical role in the development of my business. They are absolutely crucial to marketing your opportunity and products successfully today. So come back tomorrow for more...

maanantai 10. syyskuuta 2012

Five steps you need to do daily in network marketing...

The daily routine you should do as a network marketeer...
  1. Share your business
    Everyone should know about your business. There is a reason why you joined and someone else might find their reason to join, How would they know to join your business if you don't tell them about it?
  2. Share your product/service
    How would people otherwise get to know about your product/service? You need to stop and show them how you run your business. Keep your store open 24 hours a day!
  3. Build relationships
    These relationships are the meaningful ones, not that you meet a person and propose the business and move along. They need to be like the ones you have with your friends. Both listen to each other and provide a solution to a problem the other might have. Build them upline and downline, both are as important as the other. Let them know you are here.
  4. Promote events
    The upcoming events are the blood in your business so, of course, they need to be promoted. It doesn't matter whether it is conference, business presentation, webinar or a three-way-call coming up it is worth promoting.
  5. Personal development
    From these the personal development is the most important. Your ability to take hits and move from it is what people are admiring the most.... Be the rock you think you are! What kind of a sponsor you are?
Do these steps every day and eventually they will become such a habit that you build your business. Evaluate every day also did you do this day all five steps and if not. why not. Not to scold yourself but to learn and make the difference the next day.

perjantai 7. syyskuuta 2012

Finnish Fireworks Championships 2012

What a spectacular show!!! I can compare now how the Alexandra Park Fireworks night and Helsinki Fireworks competition differs in regards of the crowd control... Helsinki has much bigger area to spread the viewers so I felt more relaxed yesterday compared to Alexandra Park and I was a member of staff there so I got to choose my view point!!! Only thing I was missing there was the music. Of course, in Alexandra Park where people are in such a close quarters the sound system can cope better. My suggestion to Helsinki is to organise a few cars here and there to broadcast Radio Aalto since they do live broadcast from there anyway. I guess it is the idea that people can listen the radio while watching but everyone walks to the seaside leaving their cars behind.
But still such a spectacular evening!!! Unfortunately, my phone ran out of battery so I missed the last show - lucky for me they did not win! Anyway, to my opinion too, Tulitemestarit won the competition and they get to do the Helsinki New Year's fireworks show!!! Here are the pictures I took for you to view too


Pyroman Oy - The Score










Tulitemestarit - Pyrovision

The Champion













JoHo Pyro - Hallelujah moment









Suomen Ilotulitus Oy - Tähdet, Tähdet







maanantai 3. syyskuuta 2012

Seven tips


Today, I would like to share with you these 7 tips to help you be more professional and avoid a bad reputation by Tim Sales, author of Brilliant Compensation.

You can build a great reputation in network marketing by doing these seven things:

Tip # 1 - Always tell the truth.
  •     This boils down to being honest  in every interaction with your prospects and team. 
Tip # 2 - Be interested in helping others.
  •     This is the No. 1 way to build credibility and trust in network marketing.
  •     If you are genuinely  looking out for others’ well being and livelihood, you’ll go far in this business.
Tip # 3 - Do what you say you'll do - ALWAYS.
  •     If you say you’ll call at a specific time, call.
  •     Unless there’s a true emergency, you should live by your word.
  •     That will position you as a person of trust and integrity.
Tip # 4 - Increase your knowledge.
  •     The more knowledge you have about your product or service and company, the more influence  you will have.
Tip # 5 - Talk with people.
  •     You have to talk to people to expand your credibility.
  •     There’s no way around it.
  •     Use the 10 Communications Qualities and Inviting Formula to get the best results.
Tip # 6 - Increase your results.
  •     You’ll gain credibility as you grow your business.
  •     The better your results in helping others – either joining the business or with products – the more influence you will have.
Tip # 7 - Look for network influencers to join your team.
  •     These are people who live by these honest principles – helping others, telling the truth and being someone others trust.

I hope you found some tools to get you started on the path to building a solid network marketing reputation.

lauantai 1. syyskuuta 2012

This is my proof...

The Forbes says it all in this article. My thoughts verified so well that I knew the reason long time ago but I did not had the words to say it...
Careers are dead - welcome to your low wage temp work future